Introducing "NACE News": Visit weekly to stay up-to-date with all things DFW NACE

Member Spotlight: Jonathan Goldwater

Tell us about your business or the work you do, including what you provided at the event you most recently sponsored.

GladTower provides photography to document events and fun services designed to ‘bring smiles to faces.’ The Photography work includes: Special events, golf tournaments, meetings, product, group photos and head shots. And, my Fun Services are focused on adding creativity and quality to the occasion.  Many of you will have enjoyed being part of a Green Screen photo you might have enjoyed pushing your BBF into the gaping jaws of a giant white shark, or maybe you played the role of the hapless person being pushed into that sharp-toothed mouth with a look of terror on your face. FlipBooks are fun and still bring smiles to faces. However, my newest service the PicsOnDrinksTM is something that was created for a client who requested ‘something special, something different.’  At the gala my team did PicsOnDrinks which was very well received and met the goal of bring smiles to faces.

What do you love most about the work you do?

To work with the company and do events, you must do a great job and genuinely enjoy people.  At the end of the event I want to hear ‘the time just flew by’ and that they had a ‘great time.’  When team members are happy, they share the warmth, the guests smile more and all have more fun.  I enjoy that warm feeling where we work together as a team enjoying our time together and providing services that share the joy.  One day Janie asked if she could work with Nica because she hadn’t seen her for a while and wanted to catch up.  It was wonderful, they had a great time and the client was very happy with the personable team I’d sent to the event.  This is what puts a smile on my face.

Which best describes you? Iphone/Mac, Iphone/PC, Android/Mac, Android/PC?

Both do the job.

When you’re not working, what are you doing?

Walking the dog, meeting with friends, movies, reading.

Tell us one thing on your bucket list.

 Galapagos Islands – I’ve always wanted to see those strange and wonderful animals in the wild.

Is there a song you wish they would stop playing at events?

Anything by Nine Inch Nails

If you had one extra hour of free time a day, how would you use it?

 I guess spend more time with my NACE friends.

Legends of NACE: Luana Stoutmeyer

Tell us about your business or the work that you do.

I am a musician with Center Stage Band. I play with my jazz group of 2-6 players with the options of keys, bass, drums, guitar, sax, trumpet, trombone, violin.  I also play solo piano/keyboard. We play for parties, weddings, private events

What year did you join NACE? 

June 1988

How do you define success?

Success is certainly different to everyone, but for me, success is doing what you like or even love and earning enough money to support this. That doesn’t mean you are always in the best place, but if you are creative, and not afraid, you can get there.

What would the title of your autobiography be? 

Never Think You Are Less

Tell us your favorite NACE moment or memory.

So many!! At one of the national conferences Kevin [Brandt] and I were setting on the ground watching fireworks and I remember saying “Do you believe this-we are the luckiest people in the world.”

Advice for newer members of NACE

Never be shy-approach all of us-tell us what you do and why we should work with you. Get on committees and be visible. Be confident! Spend money—go to the National Conference. It is an investment in your connections with us.

Over the years what is the most important thing you have gained through NACE? 

Confidence. I am never afraid to meet new people, I am never afraid to be rejected—it’s ok,  and I am never afraid to “ask for the order.”

Meet the Board: Constance Crouch – Secretary

Tell us about your business or the work that you do.

I am the director of Special Events for the Fashion Industry Gallery. We are a Wholesale Apparel Market specializing in Women’s Contemporary apparel, and outside of our in-house markets held five times a year we host private and public events in our 25,000 square foot event space.

How long have you been a NACE member? On the Board?

I have been a NACE member since 2018 and this is my first year on the board. I have been on the Fundraiser Committee for the past few years too.

What is your personal motto?

To not let things out of my control cause me added stress.

What is your guilty pleasure?

Dirty Martini’s

Which actress would play you in the movie about your life?

Probably Hilary Duff or Reese Witherspoon only because I get that I look like both of them.

What does true leadership mean to you?

To hold myself to a higher standard and lead by example.

What is in the trunk of your car right now?

Dog beds and blankets

NACE Webinar Series

Stay Productive, Build Skills, Set Goals, & Prioritize Self-Care

**Monday, April 20th – Thursday, April 23rd**

NACE and the Foundation of NACE, along with NACE Business Partner, Wedding Industry Speakers, is bringing a webinar series to you the week of April 20th.

Best of all, all four of the webinars are FREE to all NACE members, and non-members alike!

There is a great line-up of both topics and speakers. Meghan Ely will be the facilitator of the series. 

FREE for everyone!
You must register for each day separately at the links are below. Don’t forget to share with your friends and colleagues!

**Schedule for the week of April 20th**

Monday, April 20th
Featuring Elizabeth Sheils on Mastering Email Once and For All, Jen Taylor on Setting Client Boundaries + Expectations during COVID, Renee Dalo on Connecting on Camera and Kevin Dennis, CPCE on Tech Apps – Managing from Home.
Register for Monday here

Tuesday, April 21st
Featuring Michele Loretta on Cash Flow During Crisis, Brittny Drye on Getting Published, Leah Weinberg on The Psychological Impact of COVID on our Clients and Emily Sullivan on Finding Your Niche.
Register for Tuesday here

Wednesday, April 22nd
Featuring Lisa Anhaiser on Goal Setting for Event Pros, Christie Osborne on Preparing Your Marketing for Recovery, Kinsey Roberts on Managing Your Business Reputation During and After COVID-19 and Aleya Harris on Future Proofing your Business with Email Marketing.
Register for Wednesday here

Thursday, April 23rd
Featuring Eddie Zaratsian on Seeing/Finding Inspiration during COVID, Bron Hansboro on Self Discovery during COVID, Jose Rolon on Wellness During (and After) COVID, and Meryl Snow on Getting Ready for the New Normal.
Register for Thursday here

Member Spotlight: Lance Panton

Tell us about your business or the work you do, including what you provided at the event you most recently sponsored.
I own, operate and am the exclusive DJ for MY DFW DJ – Weddings and events. I provide music entertainment for couples that are getting married as well as corporate events. I most recently sponsored our DFW Chapter NACE March meeting. As opposed to a sit down dinner, this meeting was setup as a strolling buffet. As a result, I was able to have a bit more fun with the music as the energy was different. There was movement and chatter at dinner time, so I wanted the music to match that activity. I also had the opportunity to fire up some cool “walk up” music as my colleagues approached and exited the stage, and the feedback from that was awesome!

What do you love most about the work you do?
What I love most is that I am able to provide mood-appropriate music for such a grand life celebration as a wedding. As we all know, music effects moods. There’s music that can motivate you in the gym. There’s music that soothes when things are intense. There’s also music that tells any couple’s love story. That’s what I enjoy most. Learning everything I can about a couple so that as that music plays, everyone can connect to that couple’s personal love story. I don’t believe in standard playlists. Not even for dinner or cocktail hour. Nearly every song can be about that couple and their love. The journey of learning that story and connecting the music is the first part of what I love. The end result is the icing on the cake.

Which best describes you? Iphone/Mac, Iphone/PC, Android/Mac, Android/PC?
I am 100% an Apple guy. Windows is an ex. I’m not a Windows hater. When it was good, it was actually great. They lost their way with Windows Vista. After that, I went Mac and never looked back. Windows has since rebounded but my tech world is so Apple-centric, there’s no need to interrupt the synergy.

When you’re not working, what are you doing?
I enjoy cooking, listening to other DJs and vacations with my wife and family.

Tell us one thing on your bucket list.
I would absolutely skydive (once) with a reputable company.

Is there a song you wish they would stop playing at events?
I don’t know if there’s a song I wish they would stop playing at events. I do however wish that the sentiment that a line dance will “instantly” pack the floor not be such an auto-pilot notion. It’s correct. Most line dances WILL pack the floor. But I have to think beyond those 4 minutes. I have to have a road map to the very end. Just hastily tossing on a song to appease the moment without a roadmap to the next 2 or 3 serves no one.

If you had one extra hour of free time a day, how would you use it?With an uninterrupted and unaccounted for extra hour, I would absolutely use it to discover new music. Keeping up with American radio hits is as easy as keeping up with a soap opera. You don’t have to find American radio hits. They will find you. They’re in commercials, they’re playing in the store, you hear them streamed by friends without effort. It’s just part of the American music landscape. But I love international music. I love EDM. I love African Music. I love Caribbean music. There just isn’t enough time in the day to keep up with it all. Yet. “the music” is what I remain most passionate about. A big part of that passion is that music is not one dimensional. So many facets. So many genres. So many sounds. So many influences. I love it all. Time is just limited.

Covid-19 News & Resources from DFW NACE

We have compiled a list of resources and information. This list will be updated regularly as we learn more info about how to help each other.

**Check back often for the latest.

Resources for Event Professionals

Online Education & Webinars

Your Membership

NACE Experience

  • Early bird registration is extended until April 30

Job Resources

  • DFW NACE Members, you can now add a link to your LinkedIn on your Member Profile.
  • If you’re a member who has a job opening, email, and we will share the information on our social media accounts

Member Spotlight: Jennifer Crenshaw

Jennifer Crenshaw of Jennifer Crenshaw Photography

Tell us about your business or the work you do, including what you provided at the event you most recently sponsored.

My friends call me Jenn and I am a wedding and portrait photographer. I started my business, Jennifer Crenshaw Photography, in 2010 after falling in love with shooting weddings as a lead photographer for a studio in Dallas. I was right out of college with an advertising degree and had no idea what I really wanted to do. Once I started learning my camera and creating beautiful imagery, I knew this was it, and I I’ve been shooting weddings big and small ever since I opened in 2010. Recently, I had the opportunity to photograph the DFW NACE chapter and their annual awards gala at the Empire Room. The event had several moving parts for photography including a formal group photo of the board of directors, a casino game cocktail hour, and an awards presentation during dinner.

What do you love most about the work you do?

I feel like I have the best job in the world when I have my camera in hand. I’m one of those people who love to people watch, and it has given me the ability to capture true emotions at the right moments. I connect with people on a real level and create clients for life. As a small business owner, it’s been a long road, but I love that I have created a brand that I am proud of.

Which best describes you? Iphone/Mac, Iphone/PC, Android/Mac, Android/PC?

I’ve always been an iPhone/iMac user! I do all of my photo processing and editing on my Mac, and I must say that editing is the least favorite part of my job. 

When you’re not working, what are you doing?

When I’m not working, I’m binging Netflix with my husband. We have different schedules so when we get the chance to spend time with each other, snuggled up on the couch is where I want to be.

Tell us one thing on your bucket list

I have so many things on my bucket list but if I only get to choose one it would be photographing the Northern Lights. For the last 10 years I’ve made a yearly goal to travel to at least one place I’ve never been before, and Alaska is definitely on the bucket list of places to see. I try to combine my love of photography and my love of travel by creating personal projects for myself on trips.

Is there a song you wish they would stop playing at events? 

I wish they would stop playing Journey’s “Don’t Stop Believing” at weddings. For me it marks the end of a very long day when I’m ready to go home and wind down with a glass of wine. However, if I’m at the bar or out with friends I will still sing it at the top of my lungs.

If you had one extra hour of free time a day, how would you use it?

If I had an extra hour in the day, and these days with the virus it seems like I do, I would take a long and hot bubble bath and relax.

Member Spotlight: Marsi Hubbard

Marsi Hubbard, Owner of Brite Beauty

Tell us about your business or the work you do, including what you provided at the event you most recently sponsored.

Brite Beauty is an on-location, on-demand hair and makeup company, specializing in bridal with a flair for pOpUps. I soft launched Brite April of 2018 and we celebrated our first bridal glam in June of 2018. In 2019 we did over 100 wedding parties and countless clients. Recently I was awarded with the Fashion Group International Rising Star award in the Beauty Category. I am a Texas Tech graduate, a licensed cosmetologist for over 21 years, and wife and mother to the real modern family.  My mission to serve others well through business and leadership guides me to create, connect, and inspire every single day.

What do you love most about the work you do?

I literally love ALL aspects of the work I do. (Well almost – I don’t love answering email but who does? LOL) I love our sweet clients, the community, working with such talented artists, scaling a business; it’s all so thrilling!

Which best describes you? Iphone/Mac, Iphone/PC, Android/Mac, Android/PC?

I’m totes an Apple enthusiast and have been since 2004!

When you’re not working, what are you doing?

Ask anyone: I’m always working.

Tell us one thing on your bucket list.

Visit the Edge of Bali.

Is there a song you wish they would stop playing at events? 

Nope, I love all the cheesy dance songs! Bring on the Cupid Shuffle!

If you had one extra hour of free time a day, how would you use it?

Working, creating more digital content for Brite. Or maybe writing. I’m finishing up a book that is written to empower women. 

Update about Covid-19

Dear DFW NACE Family,

In light of the current situation with COVID-19 and the recommendations from the Centers for Disease Control and Prevention (CDC), we have decided to cancel our next monthly meeting, scheduled for April 1st.

This decision did not come lightly for the DFW NACE Board of Directors. However, for the health and well-being of our entire community, we know that canceling the April 1st event is the best option. Those who have already signed up for the April 1st event will be refunded in the coming days. 

I can’t think of a moment in time where our event colleagues have needed a hug more than a fist bump, and to come together more than being isolated. Remember that you are not in this alone. We have a strong DFW NACE community.

Our NACE National leaders are continuing to monitor developments around Covid-19 and they are providing updates and resources as they learn more. Keep an eye on your email and follow DFW NACE on Instagram and Facebook for information about our upcoming events.

We appreciate your understanding.

Be well and stay strong,

Kimberly Rhodes
Owner & Event Planner at Hitched Events
DFW NACE President

Introducing TeamConnor, DFW NACE’s 2020 Fundraiser Beneficiary

This year DFW NACE has chosen TeamConnor Childhood Cancer Foundation as the beneficiary for our annual fundraising event. TeamConnor is an organization that raises awareness and funds for childhood cancer research.

Cancer kills more children each year than cystic fibrosis, muscular dystrophy, asthma, and AIDS combined; yet, the National Cancer Institute allocates only three percent of its budget to pediatric cancer. The Cruse family established TeamConnor to help fund childhood cancer research.

Throughout the year, DFW NACE is hosting multiple prelude events leading up to our BIG fundraiser silent auction to support TeamConnor. Keep an eye out for information on our upcoming events to join us at our TopGolf Tournament, Poker Tournament, Floral Design Workshop with a twist, and an Ultimate Tailgate party with the Dallas Cowboys and Suite for a Cowboys game. At these events, you’ll have an opportunity to connect with other DFW NACE members, while also giving back to TeamConnor.

Our annual silent auction fundraiser, DFW’s Got Talent, is scheduled for Wednesday, September 2nd, 2020 at On the Levee in the Design District. September is also National Childhood Cancer Awareness month. Be on the lookout for tickets to this amazing fundraising event! It’s going to be a lot of fun with some great items at the silent auction.

Some ways you can help support DFW NACE raise awareness and financial support for TeamConnor are through corporate sponsorship, (with different levels of sponsorship), and by donating products and services for our silent auction fundraiser in September. Not every donation has to be a big-ticket item, so don’t be afraid to share what you have. We are building gift baskets and different packages our bidders can bid on, so everything helps.

If you have a silent auction donation, would like to donate your services, or interested in being one of our event sponsors, please reach out to Nate Nelson and Cammie Petty Palmer at

With your help, we can continue to fight for a cure, and help the families of these children. To learn more about TeamConnor, visit

Nate Nelson
Director of Talent and Development for
LeForce Entertainment
DFW NACE Co-Director of Fundraising